The diluted mobile phone
Being Swedish, I'm of course happy that Sony Ericsson has a mobile with Windows Mobile. But the name is taken: http://en.wikipedia.org/wiki/X1!
And to make things worse, X1 is a term used in homeopathy: describing the least potent concentration of a mixture. That is the one least diluted. (For you who do not understand the principles behind homeopathy: the more you dilute something the stronger and more potent it becomes. I've often found this true with alcohol...)
It's hard to find a good product name but if something already has ten or so entries in wikipedia, you might opt for something else.
Labels: marketing
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